Obviously a blogger who has put in considerable time and effort to create a blog would definitely want to increase his blog’s popularity. Though a blog may attract a lot of visitors but those who subscribe to it are considered valuable for they trust the blog and would be making regular visits. Here it is not implied that subscribers are more important than visitors for both play a significant role in the success of a blog. The point is that it is beneficial for a blog to have a good subscriber base as it adds to its value.
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